Therapy Redesigned
Project Overview
Duration: 24 Hours
Team Members:
Social Media
Lauren Wong
Ida Kythe
Marketing
Catherine Dan
Mei Muramatsu
Branding
Jasmine Najarro
Berenice Ramos
Kaitlin Thomas
Motion
Marijose Cuellular
Role: Social Media Designer
Tools: Illustrator,Photoshop, Figma, Google Docs
Project Description
Over the course of 24 hours, a team of 9 students of AIGA CPP rebranded the non-profit of Tara’s Chance. We collaboratively rebranded the organization’s logo as well as various assets for social media, marketing, branding, and motion design which we then presented to the client.
My Role
As a designer on the Social Media team, my primary responsibilities included overseeing all of the social media design, which included IG story highlights, IG post templates, and Facebook banners.
Our Client
Tara’s Chance is a nonprofit specializing in equine therapy for individuals with special needs and disabilities. Their goal is to positively influence the cognitive, emotional, physical, and overall wellness of their clients through therapeutic horse riding. Located in Fullerton CA, they serve Orange County and surrounding areas.